I decided to my holiday shopping early this year, meaning starting right now. And of course I do my shopping online for the best deals! I went to my favorite place Amazon and then it dawned on me. They always seem to know what are going to be the hot toys or things in general that people will be looking for. With that knowledge they have designed specific landing pages that will cater to whatever your looking for. Example below with the hot toys of the year.

Seeing as how the automotive space can be a few steps behind on internet strategies, you’ve really got to follow the footsteps are your large Internet retailers, amazon, ebay…… and the list goes on.  Sure your cars may not be the highest searched gift item like that new Liv World doll, but they’re are going to be an increase in car shoppers this holiday season. So take advantage of it and design Holiday themed landing pages, or microsites and display your Holiday Specials and be creative.

So don’t be a Scrooge!

Yours Truly,

The A.D